state-wide outreach, The Wisconsin Idea

From the printed book, The Wisconsin Idea in Action, the stories can be found online at http://www.cals.wisc.edu/wfsp/uwi.html

timeline, http://www.wisconsinidea.wisc.edu/timeline.html
2001, UW–Madison creates the Ira and Ineva Baldwin Wisconsin Idea Endowment with the goal of annually funding new service-learning programs for students, research projects focusing on critical issues in society, and alumni sabbaticals for community service.

outreach, Wisconsin Idea, http://www.wisconsinidea.wisc.edu/
President Charles Van Hise, who in a 1904 speech declared, “I shall never be content until the beneficent influence of the University reaches every home in the state.” As president from 1903 to 1918, Van Hise saw that vision carried out by creating the university’s extension division, which oversaw summer courses and other programs that brought university knowledge directly to state citizens.
1912, Charles McCarthy's book, The Wisconsin Idea... As President Theodore Roosevelt wrote in the introduction to McCarthy’s book, “In Wisconsin there has been a successful effort to redeem the promises by performances, and to reduce theories into practice.”A more modern definition of the Idea began to emerge in the 1930s, when a university publication described it as the notion that “the boundaries of campus are the boundaries of the state.” Although it isn’t clear who first used these words, they remain true today. In the spirit of the Wisconsin Idea, the university continues to seek ways to extend its influence beyond the boundaries of campus.